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Digital technologies are also changing the way that consumers pay for goods and services.
Retailing support services may also include the provision of credit, delivery services, advisory services, stylist services and a range of other supporting services.
The Phoenicians imported and exported wood, textiles, glass and produce such as wine, oil, dried fruit and nuts.
Their trading skills necessitated a network of colonies along the Mediterranean coast, stretching from modern day Crete through to Tangiers and onto Sardinia The Phoenicians not only traded in tangible goods, but were also instrumental in transporting culture.
Phoenician traders and merchants were largely responsible for spreading their alphabet around the region.
Phoenician inscriptions have been found in archaeological sites at a number of former Phoenician cities and colonies around the Mediterranean, such as Byblos (in present-day Lebanon) and Carthage in North Africa.
Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.
In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.
The latter was a vast expanse, comprising multiple buildings with shops on four levels.
Major producers such as the great estates were sufficiently attractive for merchants to call directly at their farm-gates, obviating the producers' need to attend local markets.
The very wealthy landowners managed their own distribution, which may have involved exporting and importing.
The Phoenician's extensive trade networks necessitated considerable book-keeping and correspondence.
In around 1500 BCE, the Phoenicians developed a consonantal alphabet which was much easier to learn that the complex scripts used in ancient Egypt and Mesopotamia.
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Shopping generally refers to the act of buying products.